Geetha Arts production house recently tasted great success that none other production house has experienced so far in Telugu cinema. “Magadheera,” produced under the movie banner made a business of over 65 crores in less than 50 days. Added to this, the movie raised the image of Ram Charan several times than one might have expected.

The same production banner is now planning to produce another mega budget movie, but this time with stylish star Allu Arjun. The movie has already been titled as “Badrinath.” It will be directed by V V Vinayak. The estimated budget of the movie is Rs 35 crores. The movie is expected to begin in 2011.